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IMS Health IMS Health () is an international company that supplies the pharmaceutical industry with sales data and consulting services. Read More»From Wikipedia |
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and pens), $4 billion on direct-to-consumer advertising and $500,000 on journal advertising, according to IMS Health , a pharmaceutical information and consulting company. Not surprisingly, the pharmaceutical industry opposes strict
craving for sleep has fueled a huge demand for sleeping pills--with more than $2 billion in annual sales, according to IMS Health , a pharmaceutical information and consulting company. Expect more options in the next few years. Drug companies are
craving for sleep has fueled a huge demand for sleeping pills--with more than $2 billion in annual sales, according to IMS Health , a pharmaceutical information and consulting company. Expect more options in the next few years. Drug companies are
its patent protection at the end of this year, which will open it up to generic competition, as well. According to IMS Health , a health-care information company, Ambien sales topped $2.1 billion last year. But in a recent report, Morgan
have children, up more than 20 percent since 1995. Yet prescriptions for fertility drugs are decreasing, according to IMS Health , which monitors pharmaceutical sales. Demand for IVF treatments, which climbed exponentially during the past 20 years
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